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Takeover of sales and service for Cat products in Norway and the Netherlands
Garching near Munich, December 4, 2024. Zeppelin is to take over the sales and service of Cat construction equipment, rental solutions and drive and energy systems in Norway and the Netherlands from Pon Holdings. The transaction is subject to the customary approvals and consultation conditions.
Part of the transaction comprises around 20 legal entities in Norway and the Netherlands with their portfolio of new and used machines, drive and energy systems, servicing and spare parts as well as solutions for equipment rental and the associated service. The acquisition means that the Zeppelin Group is growing by approximately 2,000 employees and around 1.1 billion euros in sales, making it one of the leading sales and service organizations worldwide for Cat products and a company with an even greater international footprint.
“With these two areas, we are strengthening the long-term partnership with Caterpillar at a global level,” comments Matthias Benz, Chairman of the Group Management Board of Zeppelin GmbH, referring to the transaction. “Zeppelin is thus growing in our well-known and proven core business. We will be able to offer our customers a wide range of solutions, products and services through our complementary product portfolio. We are proud that Caterpillar has expressed its confidence in us, and that we will operate in additional countries in future. We see a great deal of potential in these new regions and are pursuing a long-term growth strategy,” Matthias Benz forecasts.
After Dutch company Pon Holdings decided to explore the possibilities of a possible sale, Zeppelin was designated as a primary candidate for the coverage of these service territories by Caterpillar, bringing a strong track record effectively managing these service territories. Zeppelin and Pon Holdings have agreed that the legal entities in Norway and the Netherlands will be transferred to Zeppelin Group as part of a share deal. The transaction is subject to customary closing conditions, including the approval of the relevant antitrust authorities and successful completion of the consultation procedures with the relevant Dutch works councils.
Andreas Brand and his designated successor Simon Blümcke, as Chairman of the Supervisory Board of Zeppelin GmbH, added: “Zeppelin has been active in the sales and service of Cat
construction and mining equipment as well as engines since 1954. 70 years of partnership founded on trust are an excellent starting point for continuing this success story as a globally leading sales and service organization for Cat products and a foundation-owned company with an even broader international presence.”
Janus Smalbraak, CEO of Pon Holdings, stated: “We enjoyed two successful decades with Caterpillar, and are pleased to now see our equipment and power business transition to Zeppelin. With their long-term vision and established partnership with Caterpillar, Zeppelin offers an ideal platform for further growth. This transition ensures continuity for our employees, customers, and partners.”
US company Caterpillar Inc. is the leading manufacturer of construction and mining equipment, diesel and natural gas engines, gas turbines for industrial use and diesel-electric locomotives worldwide. Caterpillar sells its products in different countries and regions via independent Cat dealers who are in charge of sales and service for Cat products. The Zeppelin Group has steadily expanded the service territories which it covers as well as its product and service portfolio over the years and is now active in numerous European and Eurasian countries.
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About Pon Holdings
Pon Holdings is a Dutch-based multinational company headquartered in the Netherlands. The company has 13,500 employees in 34 countries across six continents. Its well-known brands and over 110 businesses operate in three clusters: Automotive, Bikes, and Equipment & Power Systems. Pon Holdings’ main objective is to ensure the mobility of people, cities and industries in an efficient and sustainable way. Pon Holdings is the largest mobility group in the Netherlands, supplying millions of people with bikes, cars and mobility services every day.
About the Zeppelin Group
The Zeppelin Group offers solutions in the construction industry, drive and energy systems, engineering and plant engineering. The Group provides customers with expertise in the distribution and service of construction, mining, forestry and agricultural machinery, through rental and project solutions for the construction sector and industry as a whole, to drive and energy systems as well as engineering and plant engineering, and enhances its offering with digital business models. Zeppelin is represented in 26 countries worldwide. In the 2023 financial year, the Group workforce comprised over 10,000 employees and generated sales of EUR 3.9 billion. The Group organizes its collaboration into five strategic business units (Construction Equipment Germany & Austria, Construction Equipment International, Rental, Power Systems, and Plant Engineering). Zeppelin GmbH is the Group holding company. It is legally domiciled in Friedrichshafen and has its head office in Garching near Munich. The Zeppelin
Group is a foundation-owned company. Its roots can be traced back to the establishment of the Zeppelin Foundation by Graf Ferdinand von Zeppelin in 1908. For more information, visit zeppelin.com.
Zeppelin GmbH
Group Communications
Graf-Zeppelin-Platz 1
5748 Garching near Munich, Germany
Group spokesperson:
Sandra Scherzer
Tel.: +49 89 3 20 00 – 440
Email: [email protected]
www.zeppelin.com
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